Jaipur's Digital Marketing SchoolPractitioners, not lecturersOffline classroom in Jhotwara500+ students mentored 1-on-1Jaipur's Digital Marketing SchoolJaipur's Digital Marketing SchoolPractitioners, not lecturersOffline classroom in Jhotwara500+ students mentored 1-on-1Jaipur's Digital Marketing School
A 3-month deep dive into modern SEO — from the fundamentals (technical, on-page, off-page) to what's actually winning in 2026: AI Overviews, Answer Engine Optimization, Generative Engine Optimization, programmatic SEO, plus YouTube & App SEO.
We cover the foundations hiring managers still test for — and the newer surfaces (AI search, app stores, YouTube) where the actual growth is happening right now.
M—01
Technical SEO
Crawling, indexing, robots.txt, sitemaps
Core Web Vitals & performance
Site architecture & internal linking
Schema.org & structured data
Canonicals, hreflang, pagination
M—02
On-page SEO
Keyword research that doesn't waste budget
Search intent & SERP analysis
Title, meta, heading hierarchy
Content briefs that rank
Topical clusters & pillar pages
M—03
Off-page & Link Building
White-hat link building playbooks
Digital PR & HARO-style outreach
Guest posts, link inserts, reclamation
Evaluating link quality & disavowing
Brand mentions & unlinked citations
M—04
AEO — Answer Engine Optimization
Ranking in Google AI Overviews
Optimizing for ChatGPT & Perplexity citations
Structured answers & extractable content
Entity SEO & knowledge panels
Featured snippets & People Also Ask
M—05
GEO — Generative Engine Optimization
Getting cited by LLM answer engines
Prompt-aware content structuring
llms.txt & AI crawler management
Measuring AI search visibility
Brand presence inside generative answers
M—06
pSEO — Programmatic SEO
Data-driven landing page generation
Template design & scalable taxonomies
Location + service matrix pages
Indexation strategy at scale
AI-assisted content production
M—07
YouTube SEO
Keyword research for YouTube
Title, description, chapter optimization
Thumbnails that earn clicks
CTR & retention as ranking signals
Shorts SEO & playlist strategy
M—08
App Store Optimization
Keyword research for App Store & Play
Title, subtitle, description craft
Screenshots & creative A/B testing
Review strategy & response
Conversion rate optimization
02 — Month-by-month plan
Three months. One shipping SEO.
Every month ends with a live project. By graduation, you've run an actual SEO engagement from audit through reporting — the exact workflow agencies charge ₹40k–₹1L a month for.
Month 01
Foundations + Technical audit
How search engines crawl and rank. Tools setup (Search Console, Ahrefs/Semrush, Screaming Frog, Analytics 4). You run a full technical audit on a real client site by week 4.
Month 02
On-page + Content engine
Keyword research, topical clusters, content briefs, editorial calendars. You produce a 10-page content plan — keywords mapped, briefs written, ready to execute.
Month 03
AEO, GEO, pSEO + Reporting
The newer surfaces — AI search, programmatic pages, YouTube, App Store. Monthly reporting that clients actually read. You present a final case study to the cohort.
03 — What comes next
Where graduates end up.
You don't learn SEO for the certificate. You learn it to get paid. Three common paths our SEO graduates take:
01
In-house SEO Executive
Startups, SaaS, ecommerce brands, D2C. Typical starting range ₹25k–₹55k/month in Jaipur / Delhi NCR / Bangalore.
02
Agency SEO Specialist
Work across 4–6 client accounts at an agency. Fast skill growth, exposure to many verticals, clear promotion ladder.
03
Freelance SEO
We help you land your first 2–3 local clients before graduation. Monthly retainers of ₹15k–₹40k per client are realistic.
04 — Who teaches this
One teacher. Seven years in the trenches.
This course is taught by someone who runs SEO every day — not someone who taught it a decade ago and moved on.
Co-Mentor · Digital Marketing & YouTube
Narendra Sharma
Co-teaches the Complete Digital Marketing program and leads the YouTube Marketing course — covering channel strategy, YouTube SEO, Shorts and creator monetisation.
Digital MarketingYouTube SEOShorts StrategyChannel GrowthMonetisationThumbnails
05 — Common questions
Things people ask us.
Most of these come up in our admission calls. If yours isn't here, WhatsApp us — same-day answer.
Do I need any prior experience?
No. We start from first principles. Anyone who's finished XII and can use a laptop is eligible. Most of our students come in with zero SEO knowledge.
Is this offline or online?
Primary format is offline at our Jhotwara classroom. We also run live sessions for students who can't make it in person on a given day. Recordings are available to all enrolled students.
Why should I learn SEO when everyone says AI will kill it?
SEO isn't dying — it's reshaping. AI Overviews, ChatGPT, Perplexity all need to source content from somewhere, and that "somewhere" is still websites. This course covers both classic SEO (which still drives the majority of organic traffic) and the newer AEO/GEO playbooks for AI search.
What tools do I need?
A laptop and an internet connection. We provide trial access to premium tools — Ahrefs, Semrush, Screaming Frog, SurferSEO, and others — during the course duration so you get real hands-on practice.
Do you help with placement?
Yes. Students who complete the course get placement assistance — resume review, interview prep, and referrals to our hiring partners. Lifetime alumni group access too.
Can I pay the fees in installments?
Yes. Fees can be split across 2–3 installments. Details on the admission call.
What's the difference between this course and the Complete Digital Marketing course?
This SEO course goes deep into one discipline. The Complete program covers SEO + Paid + Social + Brand + AI at a more overview level. Pick SEO if you want to specialize; pick Complete if you want to own the full funnel or are unsure where to specialize yet.
06 — Other courses
Pair it with something else.
Most students add a second course — Paid Marketing and Social Media are the most common combinations with SEO.
