Jaipur's Digital Marketing SchoolPractitioners, not lecturersOffline classroom in Jhotwara500+ students mentored 1-on-1Jaipur's Digital Marketing SchoolJaipur's Digital Marketing SchoolPractitioners, not lecturersOffline classroom in Jhotwara500+ students mentored 1-on-1Jaipur's Digital Marketing School
A 2-month course on the modern generative video stack — Runway, Sora-class tools, HeyGen, ElevenLabs, and the editing pipelines that make it all come together. Broadcast-quality video without a crew, a budget, or a week of production.
AI video tools change every quarter. We teach you the principles that don't — prompt craft, shot design, edit rhythm — then show you the current best-in-class tools for each job. When the tools change, you adapt.
M—01
AI Video Fundamentals
How generative video actually works
Strengths vs limitations (what to trust)
Cost structures & credit management
When AI video is right (and wrong)
M—02
Runway & Sora-class Tools
Runway Gen-3 / latest models
Sora-style text-to-video
Image-to-video workflows
Motion control & consistency
M—03
HeyGen & AI Avatars
AI avatar videos (your own or stock)
Multilingual content production
Script-to-video pipelines
Brand customisation
M—04
Voice with ElevenLabs
Voice cloning ethics & consent
Multilingual voice generation
Emotion & pacing control
Sync with generated video
M—05
Prompt Craft for Video
Shot composition in prompts
Style & mood control
Camera movement direction
Iteration & refinement workflows
M—06
Editing Pipeline
Stitching AI + traditional footage
CapCut / Premiere integration
Color, audio, motion polish
Making AI output not look like AI output
M—07
Use Cases
Ad creative production
Educational / tutorial content
Social media at scale
Explainer & brand videos
M—08
Portfolio Project
Produce 3 campaign-quality videos
Brief, storyboard, produce, polish
Build a reel for clients or hiring
02 — Month-by-month plan
Two months. A reel you’d show clients.
Month 1 on tools and fundamentals. Month 2 entirely on producing three portfolio-quality videos — scripted, storyboarded, produced, and polished.
Month 01
Tools + Fundamentals
Runway, HeyGen, ElevenLabs, Sora-class tools. Prompt craft, shot design, editing pipelines. You produce your first 2–3 short videos by week 4.
Month 02
Portfolio Project
Full month on producing 3 campaign-quality videos — from brief and storyboard through final polish. Build a reel you can actually show clients or hiring managers.
03 — What comes next
Where graduates end up.
AI Video is one of the fastest-growing skill categories in Indian marketing — and one of the most under-supplied. Graduates typically land in three lanes:
01
AI Video Specialist
In-house at brands, agencies, or creator companies. ₹30k–₹70k/month starting — pay is high because supply is low.
02
Freelance Video Producer
Produce video for brands and agencies. ₹5k–₹50k per video depending on complexity. Many students pick up freelance work during the course itself.
03
Creator / YouTube
Pair with YouTube Marketing course to build your own audience. Creators who ship high-volume quality content grow dramatically faster.
04 — Who teaches this
One teacher. Shipping real AI video.
Taught by someone who uses these tools professionally — not someone who read about them last month.
I
Faculty · AI Video Creation
Irfan Khan
Leads the AI Video Creation course — teaching modern generative video pipelines using Runway, HeyGen, ElevenLabs and adjacent tools to produce campaign-ready video without a traditional crew.
Most of these come up in our admission calls. If yours isn't here, WhatsApp us — same-day answer.
Do I need video editing experience?
Basic familiarity helps but isn't required. We teach editing fundamentals alongside the AI tools. If you've ever used CapCut, you're fine.
Do I need a powerful computer?
A modest laptop works — most of the heavy lifting happens on cloud platforms (Runway, HeyGen). A recent laptop with a decent internet connection is enough.
Do the tool subscriptions cost money?
Yes, AI video tools charge per-minute or per-credit. We provide supervised credits during the course so you can practice without spending. For ongoing freelance work, clients typically cover tool costs.
Is the course for creators or marketers?
Both. The tools and principles are the same — only the use cases differ. You pick which direction you apply it.
Are these AI videos good enough for real clients?
Yes — when used well. Bad AI video is unmistakable. Good AI video is nearly indistinguishable from traditional production for many use cases. The course teaches the difference.
What about deepfake ethics?
We cover consent and ethics seriously. Voice cloning, likeness generation, and deepfake risks are all addressed in the ethics module. We don't teach or endorse non-consensual content generation.
Will this skill still be relevant in 2 years?
Fundamentals (prompt craft, shot design, edit rhythm) will still matter. Specific tools will change. The course emphasises both — so you can adapt as the landscape shifts.
06 — Other courses
Other courses.
AI Video pairs best with YouTube Marketing (distribution) and Social Media (scale). Brand & Creative adds the strategic layer.
