Home  /  Courses  /  Digital Marketing — Complete
Course · N/A

Own the whole
marketing funnel.

The full stack of digital marketing — taught as one integrated playbook the way real campaigns are actually run. SEO, paid ads, social, brand, analytics, and AI tools — woven together, not taught in silos.

Fees
₹24,999
Duration
3 months
Format
Offline + Live
Eligibility
XII onward
Certificate
Yes + live project
01 — What you'll learn

Eight modules.
One complete marketing stack.

Every module is designed to connect with the others. You don't just learn SEO in a vacuum — you learn how SEO feeds paid remarketing, how paid feeds brand, how brand feeds content, how content feeds SEO. The loop.

M—01

SEO Foundations

  • Technical SEO + Core Web Vitals
  • On-page + keyword research
  • Link building & digital PR
  • Intro to AEO / GEO for AI search
M—02

Paid Search

  • Google Ads — Search, Shopping, PMax
  • Bing Ads & audience targeting
  • Bid strategy & budget pacing
  • Conversion tracking & GA4
M—03

Meta Ads

  • Campaign structure + CBO/ABO
  • Pixel, Conversions API, attribution
  • Creative testing & iteration
  • Lookalikes & retargeting funnels
M—04

Social Media Management

  • Content strategy & calendars
  • Instagram, LinkedIn, X playbooks
  • Community & DM workflows
  • Influencer & UGC briefs
M—05

Brand & Content

  • Brand positioning & tone
  • Content writing for conversion
  • Video-first content strategy
  • Email & WhatsApp marketing
M—06

Analytics & Reporting

  • GA4 + Looker Studio dashboards
  • Funnel & attribution models
  • A/B testing frameworks
  • Monthly client-ready reports
M—07

AI Tooling

  • ChatGPT / Claude for marketing ops
  • AI content production workflows
  • Perplexity for research
  • AI-assisted ad creative
M—08

Live Client Project

  • Real brand, real budget, real stakes
  • End-to-end campaign build
  • Month-by-month performance review
  • Final case study presentation
02 — Month-by-month plan

Six months.
One end-to-end playbook.

Each month builds on the last. By graduation, you've shipped an actual multi-channel campaign with real performance data — the exact deliverable agencies charge lakhs for.

Month 01
Foundations + SEO
Digital marketing fundamentals, customer journey, MarTech stack. Deep-dive into SEO — technical audits, on-page, the newer AEO/GEO surfaces.
Month 02
Paid Search & Shopping
Google Ads, Bing Ads, Shopping, Performance Max. You build and launch your first campaigns with real (small) budgets.
Month 03
Meta & Social Paid
Meta Ads deep dive. Pixel setup, creative testing, retargeting. Plus organic social strategy alongside.
Month 04
Brand, Content, Influencers
Brand positioning, content strategy, influencer/UGC briefs, email and WhatsApp marketing. The full above-the-funnel layer.
Month 05
Analytics + AI Tools
GA4, Looker Studio, attribution modeling. Plus the AI tooling layer — ChatGPT, Claude, Perplexity for real marketing workflows.
Month 06
Live Project + Portfolio
Final month on a real client account. You present a full case study and walk out with a portfolio, not just a certificate.
03 — What comes next

Where graduates end up.

The Complete program is the most versatile of our courses — graduates end up in roles from SEO specialist to full-stack marketing manager to solo entrepreneur.

01

Digital Marketing Executive

In-house at startups, SaaS, D2C, or agencies. Typical starting range ₹25k–₹55k/month.

02

Full-Stack Marketing Manager

For students with 2+ years of prior work experience — managerial roles at ₹50k–₹1L+/month.

03

Freelance / Own Agency

Build a service business. Most of our entrepreneurial graduates recover course fees in their first 2–3 client engagements.

04 — Who teaches this

Two teachers.
Same philosophy.

The flagship course is co-taught. Anirudh leads the performance marketing side (SEO, paid, analytics, AI). Narendra co-mentors on execution, workflow, and YouTube marketing.

Anirudh Singh
Lead Mentor · Digital Marketing, SEO, Paid, Social

Anirudh Singh Rajpurohit

Full-stack digital marketer with 7+ years across SEO (including AEO, GEO, pSEO, YouTube & App SEO), Google/Meta/SA360/DV360 paid, AI strategy and team leadership. Teaches the Complete program and the SEO, Paid, and Social courses.

Technical SEO AEO / GEO pSEO Google Ads Meta Ads Snapchat Ads SA360 DV360 AI Strategy ORM Influencer & UGC Team Leadership
05 — Common questions

Things people ask us.

Most of these come up in our admission calls. If yours isn't here, WhatsApp us — same-day answer.

Who is this course for?
Career switchers, fresh graduates, entrepreneurs running their own businesses, and anyone who wants to own the whole digital marketing function rather than specialize in one piece of it.
How is this different from the SEO or Paid courses alone?
This is a breadth-first program. You learn all the disciplines and how they connect. The specialist courses (SEO, Paid, Social) are depth-first — you go much further into one area. Pick Complete if you're building a career or business; pick a specialist course if you already know your lane
Is it offline or online?
Primary format is offline at our Jhotwara classroom. Live sessions are available for students who can't attend on a given day. All sessions are recorded.
Can I pay in installments?
Yes. Fees can be split across 3 installments. Details on the admission call.
Do you help with placements?
Yes. 100% placement support for students who complete the program — resume, interview prep, and referrals to hiring partners.
I already run my own business. Will this be useful?
Extremely useful. Most of our entrepreneurial students apply the playbook to their own brand during the course itself and recover fees inside 2–3 months.
What tools will I need?
Laptop + internet. We provide trial access to premium tools (Ahrefs, Semrush, Meta Business Suite, GA4 setups) during the course.
06 — Other courses

Other courses.

If a specific discipline interests you more, you can specialize after (or instead of) the Complete program.

Next batch is filling up. Talk to us today.

WhatsApp +91 92570 86311 Or call us